If you run a tourism business, then chances are at some point you’ve received an email from a travel influencer requesting a comped media visit. The basic idea is that in exchange for a few nights at your hotel or one of your tours, the travel influencer will write a...
Tackling your first influencer marketing campaign can be a daunting task. While YouTube, Instagram, Snapchat, and other blogging platforms have given rise to a flood of personalities, artists, and bloggers that harbor lucrative sets of followers, how can your tourism...
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